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Promotion offering a non-repayable grant equal to 150% of the annual subscription cost

1. Small Businesses (shops, souvenir stores, bars)

• Subscription price: €200–€400/year.

• Grant value:

• If they spend €300: the grant would be €450.

• Impact: By covering the subscription cost and providing a surplus, small businesses can invest more in direct marketing and advertising, thereby increasing their visibility.

2. Restaurants (via BookdiaFork)

• Subscription price: €500–€2,000/year.

• Grant value:

• If they spend €1,000: the grant would be €1,500.

• Impact: This allows restaurants to have a larger advertising budget, encouraging promotional campaigns and special offers to attract customers.

3. Medium-sized Museums/Attractions

• Subscription price: €600–€1,000/year.

• Grant value:

• If they spend €800: the grant would be €1,200.

• Impact: Attractions can use this surplus to develop creative marketing campaigns, such as special events or seasonal promotions.

4. Large Attractions / Parks / Transport Companies (bus/tram/metro e car/bike/scooter rental)

• Subscription price: €1,500–€3,500/year.

• Grant value:

• If they spend €2,500: the grant would be €3,750.

• Impact: Enables significant investment in large-scale marketing campaigns, increasing competitiveness within the sector and attracting a greater number of visitors. 5. General Benefits of the Grant

• Growth Incentive: A 150% grant encourages businesses to invest in more aggressive marketing strategies, thereby increasing their market presence.

• Higher ROI: Return on investment can be significantly improved, as businesses can attract more customers without a proportional increase in costs.

• Increased Visibility: Each category will benefit from greater exposure, helping to build a stronger reputation within the industry.

The 150% non-repayable grant offers an extraordinary opportunity for businesses joining CiaoPass, enabling them to maximize their marketing potential and enhance their visibility. This promotion is valid until further notice.